The Experts

Guests

114 guests across 223 episodes

New episode every Tuesday.

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Featured Guests

Sir John HegartySir John Hegarty on The Business of CreativityS4 E22
Mark RitsonMark Ritson on The Biggest Mistakes Marketers Still Make & How to StopS4 E26
Karen Nelson-FieldThe Eye-Watering Cost of Dull Media & Creative with Karen Nelson-Field & Adam MorganS5 E4
Peter FieldS2. Ep. 16: 10 Years on: Peter Field & The Long and Short Of It.S2 E16
Debbie MillmanS2. Ep.6: Debbie Millman "Why Design Matters"S2 E6
Adam MorganThe Eye-Watering Cost of Dull Media & Creative with Karen Nelson-Field & Adam MorganS5 E4
Nils LeonardFerocious Fame with Nils LeonardS2 E33
Andy NairnS2. Ep 7: Andy Nairn "The art and science of luck"S2 E7
James HurmanTHE BATTLE OF THE ROBOTS with (sort of!) Mark Ritson, Prof. Byron Sharp, Prof. Scott Galloway & James HurmanS4 E18
Ellie NormanCuriosity United, with Ellie NormanS3 E16
Gráinne WaferInside Diageo: The Untold Challenges Behind Iconic Brands with Gráinne WaferS4 E1
Thomas BartaS2. Ep1: Thomas Barta "The 12 Powers of a Marketing Leader"S2 E1
Margaret MolloyMastering Simplicity with Margaret MolloyS3 E3
Jon LombardoThe Cannes Sessions, with Jon Lombardo & Peter Weinberg of EvidenzaS3 E32
Jonnie CahillS1. Ep14: Jonnie Cahill "There Was No Masterplan"S1 E14
Grace KiteThe Magic of Numbers with Dr. Grace KiteS3 E13
Tom RoachThe Power of Marketing Effectiveness, with Tom RoachS3 E10
Koen PauwelsAdvertising. The Weak Force with Prof. Koen PauwelsS3 E35
Chidi AcharaThe Cannes Sessions with Chidi Achara, Chief Product Officer, HugeS3 E26
Paul DervanLIVE @HubSpot House with Paul Dervan of MiroS2 E26
Wendy WalkerB2B Creativity that drives growth from Brand to Demand with Wendy Walker
Gerry D'AngeloThe Cannes Sessions with Gerry D'Angelo (Pt1) followed by Mark Noble & Peter Dobbyn (Pt2)S3 E31
Leigh BarnesS2. Ep 20: Leigh Barnes, How Brand is PerformingS2 E20
Jessica GilmartinUnlocking Marketing with Empathy & Experimentation with Jessica GilmartinS3 E11
Sherilyn ShackellS2. Ep.19: The Marketing Academy with Sherilyn ShackellS2 E19
Emmanuel ProbstS2. Ep 21: Dr. Emmanuel Probst, The Art and Science of Brand TransformationS2 E21
Wael JabiWhat KitKat Gets Right About Attention, Breaks & Consistency with Wael JabiS5 E1
Richard ShottonHacking The Human Mind with Richard ShottonS4 E11
Marcus CollinsUnlocking the Power of Culture through Curiosity with Dr. Marcus CollinsS3 E40
Mauro PorciniS3 Ep30 (episode 100): The Cannes Sessions with Mauro Porcini, SVP and Chief Design Officer of PepsiCoS3 E30
Peter MarkeyS3 Ep 38: From Good Old Boots to WOW Boots with Peter Markey, CMO BootsS3 E38
Scott GallowayTHE BATTLE OF THE ROBOTS with (sort of!) Mark Ritson, Prof. Byron Sharp, Prof. Scott Galloway & James HurmanS4 E18
Byron SharpTHE BATTLE OF THE ROBOTS with (sort of!) Mark Ritson, Prof. Byron Sharp, Prof. Scott Galloway & James HurmanS4 E18

All Guests A–Z

Aamir AllibhoyThe Culture of Marketing, with Aamir Allibhoy
Andrew HausseggerThe B2B Power Shift & What Marketers Must Do with Andrew Haussegger
Andrew TindallAndrew Tindall: The Creative Dividend, How Creativity Drives Profit
Anthony FletcherS1. Ep17: Anthony Fletcher "From Graze to Glaze"
Brady JosephsonBuilding the Charity Water Brand with Brady Josephson, VP of Brand & Growth
Brew DogThe Singles: The hot hits of June with The World Cup, Spotify, Brew Dog & The Lotto
Carmen BryantS.2. Ep.10: The Power of storytelling and Intuition with Carmen Bryant, VP Marketing at WizeHire
Caroline DonnellanLIVE @HubSpot House with Caroline Donnellan of Sky Ireland
Caroline GardnerHow The RealReal is Winning the Luxury Resale Game with Caroline Gardner
Chris AllanS2. Ep 18: Tooheys, a new lease of life with Chris Allan.
Claire HollandsInside Saatchi & Saatchi, with CEO Claire Hollands
Colin LewisS2. Ep5: Colin Lewis "Powering Through Your Marketing Career"
Connor ArchboldBrand Health For Everyone, with Connor Archbold
Damian DevaneyTotal Brand Value with Shane McGonigle & Damian Devaney
Daragh PersseWho won the World Cup, with Daragh Persse
Dee CunniamTWICM 221: Make Your Mark Ep 2 with Dee Cunniam of Britvic Ireland
Diarmuid McSweeneyS1. Ep8: Diarmuid McSweeney "How This Brand Grows"
Dom DwightS3 Ep01 Proper Marketing with Dom Dwight
Doug CameronS1. Ep5: Doug Cameron "Bagpiper to David Ogilvy-inspired Advertiser"
Elena Jasper2024 A Year In Review with Elena Jasper, Marc Binkley & Vassilis Douros
Emer McCarthyS1. Ep6: Emer McCarthy "It’s Not Luck, It’s Insights"
Ex TelstraTWICM 223: Ex Telstra & IAG CMO Brent Smart on The Creative Conviction That Changes Businesses
Francois BaziniThe Tensions Every Brand CEO Has to Manage with CMO Francois Bazini
Georgina Leigh-Pemberton MD Turner DuckworthTWICM 222: Designing An Unmistakable Brand with Georgina Leigh-Pemberton MD Turner Duckworth
Greta HammelLiving Your Brand Promise with CMO Greta Hammel
Ian McGrathIt Depends with Dentsu COO Ian McGrath
Imaad AhmedMarketers 2025 Toolkit - with WARC's Imaad Ahmed
Imen ZitouniImen Zitouni, Intact's CMO on on Building a Brand That Travels
James TaylorPersonalisation is just good prediction with CEO James Taylor
Jan GoodingS1. Ep20: Jan Gooding "In The Wrong Dream - Part Two: The Client Years"
Jenn CarknerKelloggs on Backing The Bird with VP Jenn Carkner & Snr Dir Stephen Duggan
Jessica JensenTWICM 192: LinkedIn’s CMO on why Marketers Need a GM Mindset with Jessica Jensen
Jimmy KnowlesThe Cannes Sessions with James Hurman and Jimmy Knowles
John KellyTWICM 219: Make Your Mark Ep 1 with John Kelly of Musgraves
Jon GoldstoneS1. Ep1: Jon Goldstone "Crisps, Posh Spice, and the Power of Creativity"
Jonelle RickettsBehind the Swedish Curtain: The Daring Strategies That Have Elevated IKEA in The Competitive Canadian Market with Jonelle Ricketts
Judy NamS2. Ep2: Judy Nam "Marketing For And To Small Businesses"
Karandeep KapanyThe Cannes Sessions with Karen Nelson Field & Karandeep Kapany
Katherine Melchior RayBrand Global, Adapt Local with Katherine Melchior Ray & Nataly Kelly
Kay McCarthyS1. Ep3: Kay McCarthy "How Brands Remain Relevant"
Kerel CooperHow Bold Brands Win Attention (and Keep It) with CMO Kerel Cooper
Kevin KentMarketing Team of the Year with Kevin Kent of Laya Healthcare
Laura LynchTWICM 191: How a bank CMO builds trust with Laura Lynch
Limelight Founder James MacDonaldTWICM 204: Why Simplicity Wins in Ad Tech with Limelight Founder James MacDonald
Loretta DignamS1. Ep16: Loretta Dignam "Marketing & Menopause"
Lucky SaintThe Singles: The hot hits of May with Lucky Saint, Lego & Entertain or Die.
Maddy CooperS2. Ep. 13: Sustainability Marketing with Maddy Cooper
Marc Binkley2024 A Year In Review with Elena Jasper, Marc Binkley & Vassilis Douros
Mark KingsleyHow Branding Shapes Perception in a Changing World with Mark Kingsley
Mark NobleThe Cannes Sessions with Gerry D'Angelo (Pt1) followed by Mark Noble & Peter Dobbyn (Pt2)
Mark ShanleyWhy The Best Advertising Should Stir The Pot with Mark Shanley
Mary KyriakidiS2. Ep. 17: Modern Marketing Dilemmas with Mary Kyriakidi
Maryrose LyonsS3 Ep02 AI and Marketing with Maryrose Lyons
Matt HerbertS4 Ep 17: Taking Brand to the Boardroom | Matt Herbert (Tracksuit Co-Founder) on Brand, Growth & Global Scale
Meldrum DuncanS1. Ep18: Meldrum Duncan "Curiosity Probably Won't Kill The Cat, Or The Cat-food Brand We Made Up"
Michael CorcoranWhat The Zuck? Discussing the big changes from Meta with Michael Corcoran
Nataly KellySystem, Sizzle & Sales Impact of Super Bowl 2026 with CMO Nataly Kelly
Nishma Patel RobbDirect Mail Lessons for Attention Seeking Marketers with Nishma Patel Robb
ON taking On NikeTWICM 218: The Singles: Grindr IRL with Madonna, ON taking On Nike, Walkers Little Moments of Joy
Orla MitchellMarketing Masterclass with Marketing Leader Orla Mitchell
Paul D'ArcyS1. Ep4: Paul D'Arcy "Building an Army of Experts for your Brand"
Paul FeldwickS1. Ep7: Paul Feldwick "How To Play The Fame Game And Win"
Pete MarkeyChristmas in April with Pete Markey & Leanne Tomasevic powered by Electric Twin
Peter DobbynThe Cannes Sessions with Gerry D'Angelo (Pt1) followed by Mark Noble & Peter Dobbyn (Pt2)
Peter WeinbergThe Cannes Sessions, with Jon Lombardo & Peter Weinberg of Evidenza
Rachel FairleyThe Business of B2B Brand with Rachel Fairley
Ran AvrahamyWhy 90% Of Marketing Decisions Are Reversible with Ran Avrahamy, CMO AppsFlyer
Richard CarrRemaining Relevant with Richard Carr, Accenture Song
Richard PetrichS1: Ep10: Richard Petrich "Its Web3, But Not As We Know It"
Rita KirwanS2. E.14: "I absolutely love what I do" with Rita Kirwan, Marketing Director Aldi
Rory GalleryS4 Ep 9: Rory Gallery : A Special Sort Of Brand Strategy
Sarah HigginsS3 Ep46 Craft & Creativity: Elevating B2B Marketing with Sarah Higgins
Shane McGonigleTotal Brand Value with Shane McGonigle & Damian Devaney
Stephanie BellTWICM 220: Make Your Mark Ep 2 with Stephanie Bell of Mercedes Ireland
Stephanie ParryThe Future of Marketing Is Messy with Stephanie Parry
Stephen DugganKelloggs on Backing The Bird with VP Jenn Carkner & Snr Dir Stephen Duggan
Tara O'SullivanS1. Ep 15: Tara O'Sullivan "B2B - Lessons In Marketing To People"
Vanessa SawyerrS.2 Ep.8: Influencer Marketing with Vanessa Sawyerr
Vassilis Douros2024 A Year In Review with Elena Jasper, Marc Binkley & Vassilis Douros
Walkers Little MomentsTWICM 218: The Singles: Grindr IRL with Madonna, ON taking On Nike, Walkers Little Moments of Joy
Will SmithWill Smith, Nomad & Lip Dub - short